Change, Courage, Purpose & Love

{January 5, 2010}   In Perfect Timing…

Over the last couple years, I’ve come to realize that there really is a way to optimize your social media results by strategically planning your content and when to post it. I’m sure that this concept has been mentioned before, but this is my spin on it.

Morning: INSPIRE & MOTIVATE ~ The best time to post an inspiring quote or motivating video is the morning. This is when I need a boost to create a momentum for the rest of my day. When a day starts out bad, it tends to spiral downwards. I choose to be uplifted first and then proceed with success for the rest of my day.

Afternoon: INFORM & EDUCATE ~ By mid-day we begin to research and browse for information. Blog and share articles throughout the afternoon to engage your audience. Join in discussions around topics of interest and build your network.

Evening: ENTERTAIN ~ By the evening time, the majority of us are ready to stop working and be entertained. You will want to join in discussions on tv shows of interest, music, movies, etc. Share videos you like and engage with others about anything “fun”. Just keep it “clean”. Remember that you represent your brand no matter what time of day it is.



Thanks for the “timely” info.

I’ve never heard this before, but it is good advice! I like the way you put it all in bullet points for us to get.

OK, off to…let’s see…entertain! (it is evening)

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